Very light brown colour of paper. May also be called antique, cream, ivory, off-white or mellow white.
Signatures assembled inside one another in the proper sequence for binding, as compared to gathered. Also called inset.
Gray with no hue or cast.
Paper used in printing newspapers. Considered low quality and "a short life use."
Flaw in a photograph or halftone that looks like a drop of oil or water.
In the book binding process, a stage where air is expelled from it's contents at the sewing stage.
Web press without a drying oven, thus not able to print on coated paper. Also called cold-set web and open web.
Printing using lasers, ions, ink jets or heat to transfer images to paper.
Light blue that does not record on graphic arts film, therefore may be used to preprint layout grids and write instructions on mechanicals. Also called blue pencil, drop-out blue, fade-out blue and nonrepro blue.
Printing on products such as coasters, pencils, balloons, golf balls and ashtrays, known as advertising specialties or premiums.